All posts by Dave Hayes

I am based on the south coast of the UK, about hour from London and a Home Business Coach & Online Marketing Specialist Since being introduced to direct marketing response in the summer of 1991, copywriting has always fascinated me, to the point that I find it probably the most exciting industry to work in and be associated with. As a result, I have since studied various copywriting courses, associated with various industry sectors, such as finance, investment, property, import/export and the internet to name a few & including the world of online business advertising, which I discovered in 2002 With the starting of social media sites such as Linkedin ( 2003), Facebook ( 2004), YouTube ( 05) and Twitter (06) it has become increasingly important, especially for business owners to have a presence on one, or more of these networks, to raise brand awareness. However, for some, the very mention of social media, conjures up, sheer terror, but this is due in the main, to not understanding it very well, or not being shown how powerful a marketing tool it can be & perhaps more importantly... How it can free your time up From a personal perspective, being an established & experienced Social media professional, having had a presence on all the major social networks as and when they started, I now help those who have no idea, or who are not sure how to use it. I am proficient in article writing, blogging, advertising and marketing, public relations and social media marketing techniques, has made me become one of the most sought after writers for clients, due to my unique style, which attracts new customers for people, producing above average results. Outside of work, I am a football mad, AFC Wimbledon fan who also happens to be a Dons Trust Member. I look forward to networking with you, moving forward.

Carlisle United sack manager Steven Pressley after 10 months in charge

League Two side, Carlisle have sacked their manager Steven Pressley as the club currently sit 19th in the division.

Pressley left the club following the 3-1 defeat to Morecambe in the Leasing.com Trophy on Monday night.

The previous Friday, they had progressed through to the FA Cup 2nd Round, beating Dulwich Hamlet 4-1.

Carlisle say they had not seen sufficient progress under Pressley since he was appointed In January this year.

Carlisle’s decision does leave the Layman wondering what type of progress they were expecting, because when he was appointed in January, there were only a few months left until the end of the season, which then is followed by pre season and then the season kicking off.

Given that we are only 3 months into the season, it takes any manager a period of time to settle in, see how the team were playing, what adjustments need to be made and then implement them and thats just the theory side.

Add into the mix, financial constraints, injuries and suspensions; which will always hit any team in any league and you wonder quite what the Cumbrians aspirations are.

Either way, Pressley can leave with his head held high, knowing that previous managers and maybe some with a better pedigree than his, have left the club, after finding the same constraints.

He will be back in football soon and a better manager with this experience.

Advertisements

Stoke Appoint Michael O’Neill

Stoke City have appointed the Northern Ireland national team manager Michael O’Neill as their new manager, following the sacking of Nathan Jones.

O’Neill who lives in Edinburgh, was appointed last week following a dismal run of results for Stoke. The results have been declining way back to when Tony Pulis was at the helm.

Following Pulis’ departure from a then premier league outfit, Stoke have plunged like a stone almost to the bottom of the Championship, with a wretched run of results, which saw them win just 6 games in 38 under Jones.

So, will O’Neill be able to turn Stokes fortunes around?

At first glance, it would seem a strange appointment, given that his previous job in club management were with Brechin City in Scotland and Shamrock Rovers in Ireland, before taking the Northern Ireland managers role.

In terms of honours, he guided Shamrock Rovers to the League of Ireland Title and Northern Ireland to the Euro 2016 Championships, where they gave a good account of themselves.

He has good man management skills, and though he will continue to combine the Stoke Job with manageing Northen Ireland until their campaign ends in 2 games time, he seems to have had an influence on Stoke already after defeating Barnsley 4 ~2 away. Stoke were scoring for fun – when previously they had found goals hard to come by, not to mention results.

Is 3 5 2 The New 4 4 2?

This post looks at the emergnce if that is the right word of the 3 5 2 Formation.

Is it the new  4 4 2, which in recent years has become our default, almost formation in the English league?

The 3 5 2 Formation is not exactly new, and has been employed by a number of foreign coaches over the years, with great success.

How it works, is like this and it is accepted that there are variations of the formation, according to the coach or manager employing the tactic.

With that in mind, lets look at some of the teams who use this formation:

Accrington Stanley

AFC Wimbledon

Wolves

Newcastle United

Sheffield United

Czech Republic

MK Dons

The formation relies on the use of very speedy, and effective wingbacks.

Those Wingbacks can either be, Wingers, or they can fullbacks pushed up operating as wingers. Ashley Young is a great example of a winger turned full back over time.

If you are using fullbacks pushed up as wingers, then effectively you are leaving wingers redundant, which is in the case of AFC Wimbledon, who use 3 Central Defenders, primarily because Wally Downes who implemented the system is a defensive coach, so you could almost say he was using a 5 3 2 version, though that is digressing from the point.

The general idea is to play two full backs and one central defender, so that you keep the players positionally as close to their favoured posistion as possible, without too much disruption to the team flow.

The 3 5 2 offers a lot of flexibility to the changing needs as the game unfolds, compared to other formations, such as the 4 2 3 1, or the 4 3 3.

Wolves and Sheffield United are two great examples of this, because both clubs, have progressed through the English Football League Championship and now are in the premiership playing this formation.

It is a system that is very difficult to play against, because when it works well, the team employing it, very often outnumber the defensive team and always have the flanks overloaded through the use of the over lapping ‘outer’ defenders.

This is the reason, that Arsenal, struggled last night against Sheffield United, England came unstuck in their recent match against the Czech Republic, Wolves were able to go to the Etihad and beat Man City 2-0, while Accrington Stanley beat Ipswich on Sunday 2-0 in League 1.

In fact Sheffield United are probably the best example of how this system works effectively, because together with Wolves they have used the system the longest, Sheffield United started using it in League 1, when Chris Wilder took over.

The defending team, have absolutly no idea, where the attacks are going to come from, especially as in the case of Wolves, who employ an attacking midfielder in their version of the system, while Sheffield United, newly promoted, don’t.

It will also be interesting to see, if Newcastle United, continue to use it, because they have just reverted back to it, to cater to the teams strengths and in doing so, their results have improved.

The one downside to the system, is that though you have numbers in attack, should you get caught on the counter attack, if you lost possession, then you are liable to potentialy concede goals, through lack of cover.

Either way the teams listed in this article who use the system, will be worth following and their progress noted this season.

Can England Qualify Against Bulgaria?

Tonight sees England play Bulgaria in a game that should England win, will see them qualify for the Euro 2020 finals.

Now it also sees a scenario similar to the game England played on Friday against the Czech Republic. Win, and England go through.

In total England have met Bulgaria 9 times and have an excellent record against them.

Since the 0-0 draw in their first meeting in June 1962, they have met a further eight times. England have won 5, the most recent of which was 2010, when a 4-0 result was the outcome, thanks in part to a Jermain Defoe hat trick.

In between times. there have been 3 draws and its in two of those draws that Bulgaria have scored their only goals, 2 in total against England.

England’s goal scoring average against Bulgaria over the 9 games is 2, so going on that statistic alone, tonights game should represent a comfortable enough platform on which to secure qualification.

That said, it will prove interesting tonight, because Bulgaria, employ a variation of the 3 5 2 system that England used to play and appear to find diffculties playing against, by playing a 5 3 2 formation, so in theory have 5 defenders and rely on the counter attack.

Overall taking that out of context, Bulgaria are bottom of the group and have only two points. Confidence will not be high for them, and should England start the same they did against the Czechs by scoring early, and maintaining throughout the game, then England have a good chance of recording their highest score against them.

Where did England Go Wrong?

On Friday night in the Czech Republic, England faced the possibility of winning against the Czech’s and qualifying for Euro 2020.

Top of the group and unbeaten in this campaign so far, it all looked very rosy for England.

With a strong line up, in Gareth Southgate’s now preferred 4 3 3 formation, with debut’s for the Chelsea pairing of Mason Mount and Tammy Abraham, against the less fancied Czechs. lining up in a 3 5 2 formation. Everything looked like it would go England’s way.

The opening exchanges went well for England, with strong attacking football, which saw Raheem Sterling win a penalty in the 5th Minute, swiftly converted by Harry Kane.

We expected the performance to increase and a comfortable victory to follow, ensuring qualification.

However, the penalty seemed to not only galvanise the Czechs, but it was almost like a bee had stung them on the backside.

They woke up and raised their game significantly, helped by the formation they were playing, 3 5 2. They piled pressure on England, going close a couple of times. These were wake up calls for England, but they quickly pulled level and deservedly so, just 4 minutes later.

The only surprise was that it took that long for them to equalise…

From that point on for the entire match, England laboured and toiled much harder than they needed to.

So,

What went wrong for England

To get the answer to this, you only have to look back to the last Premier League Weekend, when Wolves travelled to the Etihad Satdium, home of Manchester City and beat them in their own back yard 2-0.

But what has that result got to do with England losing in Czech Republic?

At face value, nothing, but upon closer inspection, quite a lot.

You see, just as in the Czech Republic, Wolves employed their favoured, tried and tested 3 5 2 formation, against Man City’s 4 3 3 and came away with the right result.

Now on paper it shouldn’t matter which formation you play, the result should be a positive one, if you have a good game plan.

England had a game plan, it is a tried and tested one, but, when pitched against a team playing 3 5 2, then it can prove significantly difficult to penetrate, because in a 3 5 2 formation, the opposition will have numbers over, if the players do their jobs correctly.

The Czechs executed their jobs perfectly, faster, pressed better, had players over and England were left frustrated and arguing amongst themselves, because they couldn’t create the space they required to break through and so drew blanks every time.

It will be interesting to see how Engand fare against Bulgaria this evening in their next qualifier, because they commonly line up in a 3-5-2 formation as well. What will Southgate have to do to overcome them, and secure qualifying?

If England can raise their game and also eliminate the poor decision making and passive play they employed against the Czechs, then they will come away with a good result and qualification will be assured.

Too many times, through poor decision making did England let the Czechs in.

Tonights match should be an interesting one…

Tweet us your thoughts on tonight’s game @247FootballUK